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Mengmeng Niu

Mengmeng Niu, M.Sc.

Mengmeng Niu, M.Sc.

Research associate
University of Mannheim
L 5, 2 – Room 008-009
68161 Mannheim
Phone:+49.621.181 2683
Fax: +49.621.181 2672
E-mail: mengmeng.niu(at)bwl.uni-mannheim.de
Consultation hour(s):
by appointment

Education

since 09/2017 University of Mannheim
Doctoral Candidate at the Dr. Werner Jackstädt Endowed Chair of Sales & Services Marketing
Prof. Dr. Florian Kraus
09/2015 ~ 09/2017 University of Mannheim
Mannheim Master in Management
09/2012 ~ 09/2015 University of Mannheim
B. Sc. in Business Administration
09/2008 ~ 07/2012 Central University of Finance and Economics, Beijing, China
B.A. in International Politics and Economics
09/2014 ~ 12/2014 University of Warwick, Coventry, United Kingdom
Exchange semester

Work experience

01/2015 - 07/2017 SAP SE: working student
10/2011 - 03/2012 BMW China, Beijing, China: Internship

Skills

Languages Chinese: native
English: proficient
German: proficient
Computer skills SPSS

Research interest

  • Consumer Behavior
  • Consumer Decision Making