News

We are currently conducting a study on the perception of digital voice assistants and would very much appreciate, if you could take 5 minutes of your time to fill out the following questionnaire:  www.soscisurvey.de/digital_assistant/ SurveyCircle members can directly refer to the ...

Dear Students, the courses at the Chair of Marketing & Innovation will generally take place in a digital format in the fall/winter semester 2020. Should there be exceptions from this rule in exceptional cases, we will inform you about this in the relevant course in due time.

Today, our research associate Dr. Markus Welle was awarded the Karin-Islinger Foundation Prize for his dissertation “Decision-Making in lnnovation Development: An Organizational and an Individual Perspective”. We congratulate Dr. Markus Welle! The Karin-Islinger Foundation honours outstanding ...

Our corporate partner Reckitt Benckiser organises the “Global Challenge 2020” competition for Bachelor and Master students (from the 3rd semester onwards). The RB Global Challenge is an idea competition where students from all over the world can experience how RB ticks and dereb promise ...