Many congratulations to our doctoral candidate Maximilian Beichert & alumnus Dr. Andreas Bayerl (@docbayerl) on receiving the Best Student Paper Award at @WISE_Conf for their joint work on social media influencers with Prof. Jacob Goldenberg and Prof. Andreas Lanz! 👏 https://t.co/GV6WhWc41s
2022–11-23 14:29
Today we had the pleasure to listen to many amazing presentations by our seminar students of the course MKT 720. To celebrate the successful end of the course we had a joint lunch with some members of our research group. Well done to all involved students!!! https://t.co/NhICjRoysy
2022–11-21 10:09
Recently i got the chance to present my latest research on influencer marketing @GESSuniMannheim
Thanks for the very vivid discussion and valuable feedback! https://t.co/oRt5F73msF
2022–10-25 15:04
It was great to work on our research project with Shunyuan Zhang, @xitongli and Magie Cheng @HarvardHBS. We are researching how #ai can help to optimize the #creator selection process for brands. https://t.co/Ggd3W7o3l1
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