In our research, we focus on questions that concern the social and ecological responsibilities of organizations and their stakeholders. Against the backdrop of current developments such as disruption of business models, digitalization, globalization, and an increased awareness for sustainability issues we specifically look at individual employees and consumers and their behaviors.
“The transformation to future organizations”: Regarding organizations and employees, we are interested in questions such as:
“The path towards sustainable consumption”: On customer level, we are interested in the following questions:
Thereby, our work is characterized by an empirical orientation: using qualitative and quantitative empirical methods we analyze primary as well as secondary data on firm-, customer-, and employee level.
Our research has been published in renowned international journals including Journal of Business Ethics, Journal of Marketing, Journal of the Academy of Marketing Science, Journal of Consumer Psychology.