DE / EN

Inken Küper, M.Sc.

Inken Küper, M.Sc.
Research Staff
University of Mannheim
Chair of Sustainable Business
Schloss
Schneckenhof Ost – Room SO 102
68161 Mannheim
Consultation hour(s):
upon arrangement

Inken Küper is a Ph.D. candidate at the Chair of Sustainable Business. She holds a Master of Science in Economics and Business Administration from the University of Bochum, Germany. Her research focuses on behavioral appeals and sharing-based business models. She studies in how far marketing strategies and business models of the future can increase individuals’ sustainable behavior using qualitative and quantitative methods.