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CSR Lecture Kick-Off with Uwe Lübbermann

Today, in the kickoff of our lecture on Corporate Social Responsibility, Uwe Lübbermann shared the experience of the collective during times of crisis

Would you like to know how PremiumCola managed to survive the lockdown even though they lost 95% of their sales, have a network of 1,700 commercial partners and no single written contract?

Today, in the kickoff of our lecture on Corporate Social Responsibility, Uwe Lübbermann shared the experience of the collective. He explains how they fluidly managed to redistribute funds to those who needed them most, how they made their company small and big at the same time, and how trust and a belief in equal human dignity guided all their decisions. This was the 17th (!) talk that Uwe gave in our lectures in Mannheim and it is inspiring every single time!
 

You can find the recorded lecture here: https://lnkd.in/epYjmT8

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