[English only]

MAN 663 Digital Social Innovation Lab with SocEnt BW and SAP

General Information

Lecturer Michael Verbücheln
Course Format Seminar
Credit Points 6 ECTS
Frequency Every semester
Hours per Week 2 (in-class) + 10 (self-study)
Language English
Grading 70% Final presentation (incl. crowd-funding video); 30% Social Business Model Canvas
no pre-requisites  

Course Structure

The course mainly consists of independent group work and in-class sessions. The in-class sessions are listed below.

Topic Date
Kickoff Event – Ideation 02/25/2019
Kickoff Event – Reframing 02/26/2019
Business Modelling 03/04/2019
Prototyping 03/05/2019
Impact Orientation and Impact Analysis 03/25/2019
Hackathon 04/08/2019
Scaling 04/29/2019
Storytelling 04/30/2019
Final Event / Pitch 05/17/2019

    Further Information

  • Brief Description

    In cooperation with SocEnt BW and SAP, this seminar gives students insights into the areas of digitalization, sustainability, and social entrepreneurship. During the seminar, students work in teams (of approx. 4 students) on ideas for digital social businesses and develop them in the course of one semester until they could be implemented. The students gain a deeper understanding of the potential of digital technology to remedy social and environmental problems. Members of SocEnt BW and SAP support the students as mentors and coaches. At the end of the seminar, the students pitch their ideas at the final event in front of a jury of practitioners. The best idea will receive an award.

  • Application

    If you would like to apply for this course, please fill in this form and send it to Michael Verbücheln. The deadline for applications is February 15th, 2019.

  • Contact

    If you have any questions regarding this seminar, please don't hesitate to contact Michael Verbücheln.

    Michael Verbücheln, M.Sc.

    Michael Verbücheln, M.Sc.

    Universität Mannheim
    Lehr­stuhl für Unternehmens­verantwortung
    Schneckenhof Ost – Raum SO 102
    68161 Mannheim
    Tel.: +49 621 181-1619
    E-Mail: verbuecheln(at)
    nach Vereinbarung

Updated: July 2018