Fareed Zandkarimi, M.Sc.

SAPxSignavio Merger Case Study

As the chair of “Enterprise Systems“, we constantly collaborate with vendors of enterprise information systems. In FSS2021, for our “Agile Software Product Management and Design” course, students have become product managers of SAP to draft a post-merger strategy for the BPI division of SAP and Signavio. Students performed market analysis to identify the opportunities and threats in the market. Based on the market analysis, students drafted a new road map and a release plan for SAP. Ultimately, students suggested new design prototypes to achieve the new market goals effectively. Students did this process with the help of industry experts, which plays a significant role in such University-Industry relations­hips. The evaluations confirmed the success of this course.

The outcome of the case study with SAP-Signavio can be seen here.