
Dr. Ann-Kathrin Polenz
Research associate
University of Mannheim
L5, 2 – Room 006
68161 Mannheim
L5, 2 – Room 006
68161 Mannheim
Consultation hour(s):
by appointment
by appointment
Education
|
since 10/ |
University of Mannheim Postdoctoral Researcher at the Dr. Werner Jackstädt Endowed Chair of Sales & Services Marketing Prof. Dr. Florian Kraus |
|
03/ 04/ |
Erasmus School of Economics, Erasmus University Rotterdam Visiting Researcher |
|
07/ |
The Hebrew University of Jerusalem Visiting Researcher |
|
08/ |
University of Mannheim PhD at the Dr. Werner Jackstädt Endowed Chair of Sales & Services Marketing Prof. Dr. Florian Kraus |
|
09/ | University of Mannheim, M.Sc. Mannheim Master in Management |
|
09/ | University of Mannheim, B.A. Culture and Economy, English and American Studies, and Business Administration |
|
09/ | Maynooth University, Maynooth, Ireland Exchange Semester |
Work Experience
|
since 08/ | University of Mannheim, Research Associate at the Dr. Werner Jackstädt Endowed Chair of Sales & Services Marketing Prof. Dr. Florian Kraus |
|
04/ | University of Mannheim, Student Research Assistant at the Chair of Quantitative Marketing & Consumer Behavior |
|
08/ | HUGO BOSS AG Global Corporate Communications Internship |
|
01/ | LUB GmbH – Linguistische Unternehmensberatung Internship |
|
06/ | Leibniz-Institut für Deutsche Sprache Internship |
|
09/ | University of Mannheim, Student Research Assistant at the Chair of English Linguistics (A I) |
Skills
| Languages |
German: mother tongue English: proficient French: basic skills Italian: basic skills |
Research Interests
- Digital Marketing
- User-Generated Content (UGC), online reviews
- Digital platforms
- Consumer judgment and decision making
Conferences
Currently there are no publications available for this list.