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Bachelor Level
MKT 450- Marketing Communications
MKT 352-Social Media Marketing
MKT 354 – Marketing Strategy
Bachelor Thesis
Master Level
MKT 520-Market Research
MKT 561-Service Business Model Innovations
MKT 612-Business-to-Business Marketing
MKT 616-Fundamentals of Negotiation (language = German)
MKT 617-Applied Negotiation (language = German)
MKT 740 Research Seminar
Master Thesis
PhD Level
MKT 801-Fundamentals of Marketing Research
MKT 902-Advances in Marketing Research
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Publications by Prof. Dr. Florian Kraus
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Prof. Dr. Florian Kraus
Office
Ewelina Bartella, M.A.
Visiting Lecturers
Dr. Maximilian Gaerth
Prof. Dr. Ashwin Malshe
Alumni
Giuliana Francesca Manganaro, M.A.
Mengmeng Niu, M. Sc
Yasid Soufi, M. Sc.
Ann-Kathrin Polenz, M. Sc.
Seongmin Park, M. Sc.
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Business School
Area Marketing & Sales
Kraus
Team
Office
Ewelina Bartella, M.A.
Ewelina Bartella
Ewelina Bartella, M.A.
Office
University of Mannheim
L 5, 2 – Room 104
68161 Mannheim
Phone:
+49 621 181–2662
Fax:
+49.621.181 2672
E-mail:
ewelina.bartella
uni-mannheim.de
Consultation hour(s):
9.30 a.m. – noon and 1.00 p.m. – 2.30 p.m.
or by appointment
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