Meet our team

On this page you will find all information about the team of the Chair of Marketing & Innovation.


Professor Dr. Sabine Kuester

Professor Dr. Sabine Kuester is the chairholder of the chair of Marketing & Innovation and the director of the Institute for Market-Oriented Management (IMU) at the University of Mannheim. Professor Dr. Sabine Kuester's research interest is in digital marketing, international marketing, marketing management, marketing of innovations, and marketing strategy.

For general requests and appointments with Professor Dr. Sabine Kuester, please contact our secretary Kassandra Götz. Concerning advice on other topics, please contact the respective staff members of our chair.

Phone: +49 621 181-2388

Kassandra Götz

Kassandra Götz

Secretary's Office of the Chair of Marketing & Innovation
University of Mannheim
Business School
L 5, 1 – Room 0.11
68161 Mannheim
Office hours:
Mon–Fri 9am – noon and 1pm – 4pm

Would you like to be part of our team?

Here you can find more information on how to join us at the Chair of Marketing & Innovation!


Here you can find a register of our alumni.