Alumni Lehrstuhl Professor Kuester
Dr. Oliver Borchers
Zeit am Lehrstuhl: 2017 - 2020
Dissertation: Mining Unstructured Data for Market Insights: A Study of Representation Learning and its Value for Marketing
Dr. Markus Welle
Zeit am Lehrstuhl: 2015 - 2020
Dissertation: Decision-Making in lnnovation Development: An Organizational and an lndividual Perspective
Dr. Laura Herbst
Zeit am Lehrstuhl: 2013 - 2017
Dissertation: Business Model Innovation: A Process and Performance Perspective
Dr. Dominik Reinartz
Zeit am Lehrstuhl: 2012 - 2017
Dissertation: Managerial Decision-Making in the Innovation Process: A Multi-Method Analysis of Project Review Decisions
Prof. Dr. Monika Schuhmacher
Zeit am Lehrstuhl: 2005 - 2016
Dissertation: Kundenintegration in die Neuproduktentwicklung: Eine Betrachtung der Konsumgüterindustrie
Habilitation: Innovationsmanagement und -marketing
Dr. Johannes Deker
Zeit am Lehrstuhl: 2012 - 2016
Dissertation: Collaboration in New Product Development
Dr. Andreas Rauch
Zeit am Lehrstuhl: 2012 - 2016
Dissertation: Knowledge Integration Across Firms' Internal and External Boundaries in New Product Development
Dr. Sven Feurer
Zeit am Lehrstuhl: 2010 - 2014
Dissertation: Pricing in a New Product Context: An Analysis of Consumer Perceptions and the Organizational Decision-Making Process
Dr. Andreas Hildesheim
Zeit am Lehrstuhl: 2008 - 2012
Dissertation: Internal Knowledge Exploitation – The Role of Sales Force Integration in New Product Development
Dr. Nina Landauer
Zeit am Lehrstuhl: 2009 - 2012
Dissertation: Product Portfolio Management Conduct and its Implication for Performance
Dr. Jennifer Thomsen
Zeit am Lehrstuhl: 2008 - 2012
Dissertation: The Role of Electronic Word of Mouth Marketing in New Product Launch
Dr. Barbara Broermann
Zeit am Lehrstuhl: 2007 - 2011
Dissertation: Pricing Value-added Services
Dr. Sebastian Buys
Zeit am Lehrstuhl: 2007 - 2011
Dissertation: Consequences of Product Portfolio Decisions on Consumer Behavior
Dr. Thomas Rilling
Zeit am Lehrstuhl: 2007 - 2011
Dissertation: Marketing Alliances - Formation, Intensity, and Performance Consequences
Dr. Silke Hess
Zeit am Lehrstuhl: 2006 - 2009
Dissertation: Managing Customers' Adoption Barriers