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News

Credit: Felix Zeiffer

New job offering of our corporate partner ADM WILD

Trainee Sales (m/f/d) wanted from summer/fall 2022!

Credit: Elisa Berdica

New: Marketing mentoring

Marketing mentoring consultation for Bachelor's, Master's and PhD students!

Credit: Michelle Müller

Master's thesis project on digital voice assistants

We are currently conducting a study on the perception of digital voice assistants and would very much appreciate, if you could take 5 minutes of your time to fill out the following questionnaire: www.soscisurvey.de/digital_assistant/ SurveyCircle members can directly refer to the ...

Two students at the laptop

Credit: Felix Zeiffer

Digital Teaching in the Fall / Winter Term 2020

Dear Students, the courses at the Chair of Marketing & Innovation will generally take place in a digital format in the fall/winter semester 2020. Should there be exceptions from this rule in exceptional cases, we will inform you about this in the relevant course in due time.

Door arch with golden decorations, BWL entrance

Credit: Felix Zeiffer

Dr. Markus Welle receives Karin-Islinger Foundation Prize

Today, our research associate Dr. Markus Welle was awarded the Karin-Islinger Foundation Prize for his dissertation “Decision-Making in lnnovation Development: An Organizational and an Individual Perspective”. We congratulate Dr. Markus Welle! The Karin-Islinger Foundation honours outstanding ...