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Prof. Kuester: Marketing of Innovations
Prof. Dr. Vomberg: Digitales Marketing and Marketing Transformation
Prof. Stahl: From Data to Marketing Insights – Big Data Analytics in Marketing
Prof. Kraus: Direct Sales and Multi-Channel Strategies
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Study Marketing in Mannheim
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Credit: Norbert Bach
Business School
Area Marketing & Sales
Team
Team
Faculty
Prof. Dr. Dr. h. c. mult. Christian Homburg
Credit: Fotostudio Thomas
Prof. Dr. Florian Kraus
Credit: Rike Allendörfer, Universität Mannheim
Prof. Dr. Sabine Kuester
Credit: Sarah Hähnle
Prof. Dr. Florian Stahl
Credit: klassisch-modern
Prof. Dr. Arnd Vomberg
Credit: Prof. Dr. Arnd Vomberg
Visiting Professors
Prof. Wayne D. Hoyer
Prof. Bryan Lukas
Prof. Dr. Daniel Shapira
Assistant Professors
Dr. Sergej von Janda
Dr. Elisa Konya-Baumbach
Research Associates
Dr. Andreas Bayerl
Credit: klassisch-modern
Dr. Maximilian Beichert
Credit: klassisch-modern
Dr. Miriam Biller
Aleksandar Blečić, M.Sc.
Credit: Djordje Zivaljevic
Dr. Maximilian Gaerth
Gökhan Gecer, M.Sc.
Leonie Gehrmann, M.Sc.
Credit: klassisch-modern
Stefan Hartmann, M.Sc.
Dr. Nathalie Harz
Guzi Huang, M.Sc.
Angeliki Kalogeraki, M.Sc.
Dr. Maximilian Knapp
Alicia Pett, M.A.
Isabella Hartig, M.A.
Credit: Studio B Fotoatelier
Dr. Alexander Müller
Dr. Mengmeng Niu
Dr. Kim Riede
Dr. Yasid Soufi
Dr. Moritz Tischer
Dr. Robin Wagner-Fabisch
Kjell Herzig, M.Sc.
Alexander Rupertus, M.Sc.
Janina Riether, M.Sc.
Eric Klebeck, M.A.
Guzi Huang, M.Sc.
Office Management
Ewelina Bartella, M.A.
Kassandra Götz
Isabell Ebentheuer
Beate Scherer
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