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Overview of Marketing Courses

On this page you can find an overview of courses offered by our chair for bachelor, master and doctoral students in the current and subsequent semester.

Bachelor Courses

Course name Credits Details Term
MKT 301 Marketing I 6 Course details Spring semester
Marketing for Business Minors 6 Course details Fall semester
MKT 351 Marketing Management Decisions 6 Course details Spring semester Fall semester
Robin Wagner-Fabisch, M.Sc.

Robin Wagner-Fabisch, M.Sc.

Contact person for bachelor courses

For further information please contact Robin Wagner-Fabisch


Master Courses

Course name Credits Details Term
MKT 611 Sales and Customer Relationship Management 4 Course details Spring semester
MKT 661 Consumer Behavior 2 Course details Spring semester
MKT 710 Research Seminar 6 Course details Spring semester Fall semester
MKT 510 Price and Product Management 6 Course details Fall semester
Moritz Tischer, M.Sc.

Moritz Tischer, M.Sc.

Contact person for master courses

For further information please contact Moritz Tischer.


Doctoral Courses

Course name Credits Details Term
MKT 803 Consumer Behavior 8 Course details Spring semester
MKT 901 Designing Marketing Research Projects 6 Course details Spring semester
Boas Bamberger, M.Sc.

Boas Bamberger, M.Sc.

Ansprechpartner Doktorandenstudium

Bei Fragen wenden Sie sich bitte an Boas Bamberger