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Research

Our Research at a Glance

We are happy that you are interested in our research activities.

Professor Homburg is one of the most research-intensive marketing professors worldwide. He was ranked No. 1 Marketing Researcher by the American Marketing Association (AMA) according to his top tier journal publications between 2010 and 2014. In the current AMA ranking, he is ranked 4th worldwide for his research productivity between 2011 and 2021 in the most influential marketing journals. The research-related ranking of the newspaper Handelsblatt named Professor Homburg as Germany’s most productive management professor in 2012 and 2014. In 2019 and 2021, WirtschaftsWoche honored Professor Homburg for his Lifetime Achievement as the most research-intensive professor in Germany, Austria and Switzerland.


Professor Homburg

Learn more about the professional background and academic positions of Professor Homburg.

Awards

Take a glance at the academic awards earned for the research conducted at our chair.

 

Publications

Browse the list of our publications to learn more about our past and on-going research.

Absolventinnen und Absolventen auf dem Ehrenhof
Alumni

Get to know our past team members and their ambitious research projects.