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Introduction of the alumni

Neugierig welche Karriereoptionen sich nach einer Promotion ergeben?

Hier finden Sie Karrierewege nach der Promotion an unserem Lehrstuhl.

Dr. Matthias Bucerius – Vice President at Merck

Dr. Bucerius legte seine Promotion zum Thema “Marketing-Integration nach Fusionen und Akquisitionen” ab. Im Anschluss an seine Lehrstuhlzeit war Dr. Bucerius zwei Jahre als Berater bei.....

International QS Ranking

QS-Ranking: University of Mannheim among the leaders in the QS World University Ranking 2024! Top 1 in the field of 'Management' and among the top 4 in the category “Social Sciences and Management” in Germany.

IMU Spring Conference 2024 – Review

“Artificial intelligence in marketing and sales” was the theme of this year's spring conference of the Institute for Market-Oriented Management (IMU). The conference, which was attended by around 200 people, focused on the lively exchange between practice and science.

IMU Spring Conference 2024 – Thank you very much!

On March 14, 2024, the Mannheim Institute for Market-Oriented Management (IMU) hosted its annual spring conference on the topic of “Artificial Intelligence in Marketing and Sales”. The focus was on a lively exchange between practice and science.

Credit: David Mathis

Young Scholar Research Competition Award 2024

Congratulations to our doctoral candidate Janina Riether for receiving the Young Scholar Research Competition Award together with her co-authors Prof. Christian Homburg and alumni Prof. Robin-Christopher Ruhnau!