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ALle Mitarbeiterinnen und Mitarbeiter des Lehrstuhls stehen aufgereiht vor dem Schloss für ein Teamfoto

Credit: Alexander Münch

PhD Position Available – Join Our Team!

Do you have a strong interest in addressing challenging academic questions and working at the forefront of research in business-to-business marketing, sales, and pricing? If so, we warmly invite you to consider joining our team.

Ausstellung einer Stelle als Werkstudent*in bei Phoenix

Credit: PHOENIX SE GmbH

PHOENIX Group in Mannheim is hiring!

Join their Corporate Strategic Initiatives team as a Working Student – Digital Change Agent (m/f/d).

Credit: Aline Lanzrath

EMAC 2025 Conference – Human and Smart Marketing: Understanding and Enhancing Our Future

Dr. Aline Lanzrath presented at this year's EMAC Annual Conference 2025 in Madrid, Spain, on AI Transformation in Human & Smart Marketing

Rebecca B und Manuel W. stehen in einem Vorlesungsraum. Im Hintergrund ist die Präsentation des Vortrags zu erkennen

Credit: Rebecca Boritzki

Guest Lecture of Accenture on Last Mile Pricing

Last Thursday, we had the pleasure of welcoming Manuel Wätjen (Strategy Principal Director) from Accenture to our Master’s course Sales Management for a guest lecture on 'Last Mile Pricing' in sales.

Preisträgerinnen und Jury Mitglieder stehen vor einem Gebäude

Credit: Stadt Mannheim

Dr. Aline Lanzrath wins Julie Bassermann Award 2025

Dr. Aline Lanzrath, a habilitation candidate at our Chair of Business-to-Business Marketing, Sales & Pricing at the University of Mannheim, has been awarded the Julie Bassermann Award for her research on the gender gap and women in B2B sales.