Business & Innovation Workshop with ADM

SO418

Will your product idea make it to the shelf?

Learn how to create your own beverage from concept to business case. Winning concept will be pitched to real customers!

The workshop is aimed at bachelor's and master's students of business administration who are interested in marketing and sales. Prof. Florian Kraus will welcome participants at the kick-off together with ADM, followed by a get-together with snacks and drinks.

The workshop will take place in English.

Sign up with your CV by 20.04.2026: cornelia.kern-schomberadm.com.

Team ADM is looking forward to meeting you!

More information can be found here.

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