DE / EN

News

Credit: Simon Stöckl

NEW! Centralized Application Process for MKT 710 Marketing Seminar

Application for the marketing seminar, which is the prerequisite for the master's thesis, will be centralised within the Marketing & Sales Area for the coming FSS 2020. For this purpose we have compiled an overview of the most important information. You can find all important information on ...

Jahresrückblick 2019

Ein erfolgreiches, spannendes und forschungsintensives Jahr geht zu Ende!

Wissenschaftliche Hilfskraft – “Digital Business Transformation”

Wissenschaftliche Hilfskraft für ein Forschungsprojekt im Bereich „Digital Business Transformation“ gesucht!

Credit: Simon Stöckl

Stellenangebot Wissenschaftliche Hilfskräfte gesucht!

Du hast Lust ein motiviertes und dynamisches Team am Lehrstuhl für Business-to-Business Marketing, Sales & Pricing zu unterstützen?

Guest lecture – Complaint handling in digital channels

In the MKT 910 Marketing Research Seminar, we welcomed Dr. Panagiotis Sarantopoulos, Lecturer in Marketing at the Alliance Manchester Business School, who presented his latest research on complaint handling in digital channels. We were delighted to learn more about his interesting research, which ...